AI !
Topic to be discussed shortly
I am passionate about helping marketers reach their marketing objectives!
A little bit about my experience:
I have worked in the South African Ad Industry, Specifically, Media Strategy and Media Planning for many years, gaining extensive media strategy and planning experience as well as managing entire media departments into which I was thrown into the deep end. I learnt to swim fast!
I have been fortunate to have been employed by some of the biggest Global agencies in the world, namely Ogilvy, Starcom, Publicis, JWT, MEC Primus, Saatchi & Saatchi & BBDO.
My experience has spanned both National & International clients, across various industries including Technology, Retail, Automotive, Government, FMCG, Airlines, Banking, Hospitality, Medical, Casino’s and many more giving me a broad range of experience of many industries.
These have included blue chip clients namely Ford, Nestle, Dis-Chem, Samsung, Nissan, LG Electronics, Pfizer, Discovery Health, Johnson & Johnson, Mutural & Federal amongst others.
In an integrated media landscape, where digital became an integral part of any media strategy, my digital knowledge was enhanced by completing The Red & Yellow Digital Marketing Certificate.
I am above all passionate about media and helping clients achieve results driven campaigns.
IMM Qualification valid for EMC and Asia Pacific Regions as IMM Affiliated to the EMC (European Marketing Confederation and ASIA Pacific Marketing Confederation)
Thinking Strategically about Digital Marketing, Planning Digital Assets, Creating Digital Assets, Speaking to your Audience of One, Direct Marketing, Social Media, Online Advertising, Optimising,
Clients:
Eskom, Old Mutual, JC Decaux, BrandMapp, Duck and Craig, Ebony & Ivory, MHG Property Group EL, Expresso TV, Henrose Plastics, Hopon Loans, Nelson Mandela Bay Metro, Power X, Strand Hardware, Sunshine Tour, AVN Transport, Parry Motors
Clients:
Dis-Chem, Ultra Liquors, Takeda (Biral) Ferimed, University of Pretoria, Inova Pharmaceuticals, Champix (Pfizer)
Clients:
Consol Glass, Bidvest Bank, Cartrack, Supaquick, Autopedigree, Foodcorp, Starsat, SANAC, Flysafair and Prominent Paints
Celeste is a powerhouse of integrated media strategy. I have known her for over 25 years and she continues to inspire me with her deep knowledge of media, her passion for growing brands, and her ability to move effortlessly between digital and traditional media. I highly recommend Celeste for all your media strategy, marketing, and media planning needs.
Having worked with Celeste on a few projects, I have found her to be very knowledgeable and a pleasure to work with and a true team player!
Celeste was extremely professional and prompt.
© Celeste Bataille 2023